We Help You Make It - Raleigh US Foods Shoot
I was pretty lucky in 2017 to work on a lot of cool projects but this was one of my favorites. About 2 days before, I was asked to hop on a flight to Raleigh to get some behind the scenes shots of a video US Foods was filming. They have this new tagline that says "We Help You Make It". If you aren't familiar with US Foods, they not only sell food but they also have a variety of program and tools that help restaurants make it in a crazy industry from menu design and engineering and social media guidance to innovative products. They already had created a video a year or so ago but needed to update it.
Raleigh may seem like an unusual choice but US Foods has a lot of customers there. After working with the sales team to recommend customers who might 1) enjoy helping out and 2) who are great examples of us teaming up we found 4 places to work in. I spent the next 3 days eating the most incredible food, watching their new video from behind the scenes, and got to take photos on top of it. I cannot put into words just how awesome this experience was.
As you scroll through, you'll see how each restaurant has its very own personality.